Cast members (from left to right) Tong Dawei Braxton Miller Limited Jersey , Deng Jiajia and Wei Chen at a promotional event for the video-streaming website iQiyi's upcoming crime thriller Lost in White. [PhotoChina Daily] [PhotoChina Daily]
Since China's netsurfing population has snowballed to nearly 650 million, it's no surprise that the ongoing Shanghai International Film Festival is overflowing with "Internet" labels.
As the earliest Chinese movie event to gain international attention back in the early 1990s, the festival is regarded by insiders as a trend indicator.
This year, after Chinese Premier Li Keqiang unveiled the new "Internet Plus" notion to encourage close cooperation between traditional industries and the Internet, the festival has reshaped the movie industry, which is 120 years old globally and 110 in China.